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At The Master Group (“Master”), your privacy is important to us. This statement sets out our privacy practices with respect to the collection, use and disclosure of personal information on this site.


What’s in this privacy policy

What does personal information mean

Your consent to collection, use and disclose

How do we collect your personal information

What personal information do we collect?

Why do we collect your personal information?

With whom do we share your personal information?

How do we protect your personal information

Where do we keep your personal information

How long do we keep your personal information

External links

Will we update this privacy policy?

Contact us



Personal information refers to any information that allows an individual to be directly or indirectly identified, such as a name, email address and mailing address as the case may be.


We collect, use, and share your personal information with your consent or as permitted or required by law.  How we obtain your consent and the form of it (i.e., either express or implied) will depend on the circumstances, as well as the nature of the information collected. Your consent is valid for the purposes for which you provided it. If we want to use your personal information for a purpose other than those identified in this Policy, we will ask your permission.  When you provide us with personal information, we assume that you agree that we use and share it as explained in this Privacy Policy.

If you provide personal information about someone else, you’re responsible for obtaining their consent.


Depending on how you interact with us, we may collect your personal information as follows.

We collect your personal information directly from you, including when you fill in a contact or registration form (for example, when you register to a mailing list), when you apply to a position or when you contact us (for example, by email).

When you provide us with personal information, you’re responsible for ensuring that it is accurate and complete. Please update it as necessary.


Depending on how and why you interact with us, we may collect the following personal information:

  • your name, phone number, region of residence, email address and any other information you provide to us when you wish to contact us;
  • when you apply for a job, we can collect your name, e-mail address, CV and a cover letter as well as any other information you send us;
  • Information we automatically collect: Like most websites and other Internet services, we may collect certain technical and device information about your use of our website.  Such information may include your Internet protocol address, information about your device, browser and operating system, and the date and time of your visit.

In addition, we collect your personal information indirectly when you browse on our website, through cookies, pixels and web beacons.  A cookie is a text file which is downloaded to your device when you access a website. It allows our website to recognize your device and store some information about your preferences or activity, in particular, to facilitate your browsing or suggest content adapted to your interests. We may use cookies to track your preferences and activities on our website. Such cookies keep a record of your preferences, making your subsequent visits to the site more efficient. We may also use cookies to show you advertisements that are adapted to your interests about our products, services and other websites.

To do so, we may employ third party service providers. The use of cookies or other similar technologies by such third parties is also governed by their privacy policies.

You may accept or refuse the automatic collection of certain information on our website by using our cookie preference management tool or by deciding not to activate the cookies using your browser options. Please be aware that disabling cookies may prevent you from using specific features on our website.

With your consent, Master uses display advertising networks to collect visitor data on our site and then serve targeted display ads to you on other sites. Our partners use technology such as cookies and web beacons to collect this data.


When you use our website, participate in events we organize on our behalf or that of a third party, we collect your personal information for the following reasons:

  • To manage your requests and contact you.
  • To enhance website interactivity and gather statistics, especially regarding the effectiveness of our prospecting campaigns.
  • With your consent, to analyze your preferences and habits, customize and optimize your experience on our sites, including by enabling you to access certain functions.


Our internal teams process your personal information. In addition, we ask service providers to help us provide you with our services.

We engage service providers in various categories, including:

  • Website hosting
  • Shipping companies
  • Vendors and consultants
  • Conducting surveys and communications
  • Assisting in fraud prevention

We only allow our service providers and a limited number of their staff to access your personal information for the specific services they provide. We ask that they handle your information exclusively for us, following strict rules, especially around security and confidentiality.

In some cases, the law allows us to share your personal information to third parties without your consent, for example, to respond to a request from a government authority, to prevent fraud, to protect our rights.

In addition, we may transfer your personal information and other information to a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, brands, affiliates, subsidiaries or other assets.

If we otherwise intend to disclose your personal information to a third party, we will let you know and ask for your permission.

Also, If you submit an e-mail inquiry to this site, any personal information you might submit at the same time will only be used by Master employees who need to have access to it in order to respond to your inquiry.


We will take steps to ensure that your personal information is kept as accurate, complete and up-to-date as reasonably necessary. To make sure that the information we hold on you is accurate and up to date, please inform us immediately of any change in your personal information.

With respect to your personal information, you have the right to:


Access and rectify it Withdraw your consent
You may request access to the personal information that we hold about you, and ask that any necessary corrections be made, where applicable, as authorized or required by law.

Note that in certain cases, our website enables you to view and modify personal information directly.

If you have previously provided us with personal information and wish to verify it or have the information removed from our records or corrected, please contact us using the information provided at the end of this privacy statement.

You may also withdraw your consent to the use or communication of your personal information, but this may mean that we will no longer be able to provide you with certain services.

If you have already requested to be part of a mailing list, you may cancel your profile by going back to the section where you created that request or by contacting us using the information provided at the end of this privacy statement.

We may ask a proof of identity to fulfill your request. Any such identifying information will be used only for this purpose.

You can exercise your rights by contacting us as mentioned in the “Contact us” section.

You can unsubscribe from email communications at any time by using the unsubscribe link in the footer of our emails.


Your personal information is treated as private, confidential information by Master and we strive to ensure that your personal information is protected at all times. To maintain the confidentiality of your personal information, this information is kept in a secure environment by Master. However, even though Master has implemented methods designed to ensure the protection of your personal information that are considered to be effective, we cannot guarantee that such information will not be lost, used unlawfully or modified in a fraudulent manner since no data transmission over the Internet can be guaranteed to be completely confidential. Consequently, we bear no liability for the use that may be made of the information by you or any third party.


Your personal information may be stored and processed in Quebec, Canada and in any jurisdiction where we have facilities or in which we engage third party service providers.

As a result, your personal information may be transferred to jurisdictions outside your country, state, or province of residence, which may have different privacy rules than where you live. While such information is outside of your place of residence, it is subject to the laws of the province, state or country in which it is located, and may be subject to disclosure to the governments, courts or law enforcement or regulatory agencies of such other jurisdiction, pursuant to the laws of such jurisdiction.

However, our practices regarding your personal information will at all times continue to be governed by this Privacy Policy and by applicable laws.


We will only keep your personal information for a period that does not exceed the time needed to achieve the purposes indicated in this Policy. Beyond that date, we will securely destroy your personal information or archive it to comply with our legal obligations.


This site may contain links that take you to other Web sites. This privacy statement does not extend to the data collection practices of third parties and Master does not assume any responsibility for the privacy practices, policies or actions of third parties.


Master reserves the right to change this privacy statement as it sees fit and without prior notice. However, we will ensure that any change to this statement is in compliance with applicable privacy laws and is posted on this page.


For any questions related to the protection of personal information, please contact the Privacy Officer of the Master Group Inc. at